You built something real. Now it's bigger than one person can run.
That's where I come in. I'm Rob Pene. For 15+ years I've helped businesses grow. Here's what I've learned: by $1M in sales, the leads are there. They slip away through slow follow-up, bad tracking and websites that never ask for the call. I find those leaks and fix them.
The Scottie Pippen of your business
"I don't need the spotlight. I need you to win."
Michael Jordan didn't win alone. Scottie Pippen made the system around him work. That's the role I play for owners: you run the business and the relationships, and I build the machine behind it that tracks the money, answers the leads and keeps the follow-up going.
My road here wasn't a straight line. Baseball taught me discipline. Teaching taught me simplicity. Ministry gave me a heart for people. And marketing is where it all comes together.
You work with me directly. I write the plan in plain English. I show you the numbers. And I don't call anything a win until it shows up in signed deals.
Why owners trust me with their business
15+ years of results I can show you
From $270,277 in signed jobs for a painting company to $1M+ in sales for coaching clients. See them all.
I've been in your seat
I've run marketing inside a law firm and a $50K-a-month ad budget. I know what it's like when the numbers have to work.
I can sell, not just market
I've closed $500K in a year by phone myself. I know what makes a buyer say yes, and I build that into your marketing.
How I got here
American Samoa to the mainland
Grew up in American Samoa, played for its national baseball team, and earned a college baseball scholarship to Spring Arbor University.
Pro player, coach and agent
Played professionally, coached for MLB International in Europe, and negotiated contracts for 35+ players. That's where I learned to sell.
Six years in the classroom
Taught in public schools, then built and led a digital marketing degree program at Fremont College. Teaching made me obsessed with simple systems anyone can follow.
A heart for people
Spent years in ministry, teaching and traveling to support local churches. It shaped how I treat every client: see the person behind the numbers.
Founded Mission Driven Brand
Started helping owners move from word-of-mouth to digital, from copywriting and websites to SEO and paid ads.
Director of Marketing, consumer law firm
Took the firm from zero to nine page-one rankings in six weeks and grew organic leads 50%, which let us cut ad spend from $3,000 to $300 a month.
Head of Marketing, Michael Blank Brands
Scaled paid media from $5K to $50K a month at 4x return, grew a podcast past 4 million downloads, and closed $200K+ in sponsorships.
Building AI tools for owners
Chat and voice assistants, lead routing and AI search tracking, built for the businesses I work with and running live today.
Published and featured
- Featured in PBS Independent Lens, "The Calling"
- Writer for Business Insider and CEOWORLD Magazine
- Contributor to AllBusiness, Thrive Global, Under30CEO and Addicted2Success
Education
- M.A., Education, Alliant International University
- M.A., Theology, Azusa Pacific University
- B.A., Philosophy and Religion, Spring Arbor University
What people say about working with Rob
“Rob is one of the reasons my business has soared since day one! He has a gift to connect with people and present ideas that are simple yet effective.”
“Rob Pene does it all. He is a highly capable digital marketer who understands and can execute on every part of the digital marketing process.”
“He truly listens to his client's needs and builds a plan of action accordingly. I would unhesitatingly recommend Rob and Mission Driven Brand.”
“Rob always has the client first and foremost in his mind throughout the business process. Integrity and authenticity shine through.”
Let's find your biggest leak
Book 30 minutes with Rob. You'll leave knowing your biggest leak and what fixing it is worth, even if we never work together.