Find out where your business is losing money

Rob reviews your business himself and shows you what's costing you customers. It's free, you keep the results either way, and he only does a limited number each week.

  • A score out of 100 for how well your site turns visitors into calls
  • A score out of 100 for how easily Google and AI can find you
  • Your top three leaks, and what each one costs you
  • A 20-minute walkthrough with Rob

Goes straight to Rob's inbox. No spam, and your details are never sold. Privacy policy.

This isn't a free tool report

Free tools check your site against generic rules. Rob checks it against what has actually worked: 15+ years of client data, ad accounts tracked all the way to signed deals, and 500 real pages that ChatGPT and other AI tools send customers to.

A tool can't tell you that. Rob can.

A free online tool

  • Checks generic rules
  • Lists dozens of "errors" with no order
  • Knows nothing about your ads or sales
  • Can't tell you what ChatGPT says about you

Rob's Growth Leak Audit

  • Built from 15+ years of real results
  • 20 checks, scored by Rob, not software
  • Ranks your leaks by what they cost you
  • Shows where you stand in AI answers

What Rob checks

20 checks in two parts. Rob scores each check from 0 to 3. Each part becomes a score out of 100.

Does your site turn visitors into calls?

Is it clear what you do and who it's for? Is the phone number easy to find? Is there proof, like reviews and results? Is there one clear next step? Do you track every call and form?

Can Google and AI find you?

Do you show up for the searches that bring in money? Do your pages answer what buyers ask? Do AI tools mention you? Do other trusted sites point to you?

What one fixed leak was worth

A painting company's CRM had 39 customers credited to the wrong ad. Once we fixed it, the best ad was obvious. The money moved there.

Painting company, Southern CaliforniaJan–Aug 2026
Ad spend$65,309
Closed jobs$270,277
$4.14back for every $1 of ads, counted in signed jobs, not leads

After the audit

1

Find the leaks

Rob reviews your website, your ads and your follow-up. You get your scores and a list of what's costing you the most.

2

Fix the biggest one first

We fix the most expensive problem first. You see it working before we move on to the next one.

3

Track the money

Each month you get a short report that ties every ad and page to signed deals. You'll know what to keep and what to cut.

“Rob is one of the reasons my business has soared since day one! He has a gift to connect with people and present ideas that are simple yet effective.”

Justin S. · Founder, Performance Advisory Group

“Rob Pene does it all. He is a highly capable digital marketer who understands and can execute on every part of the digital marketing process.”

Bryan P. · Transformational COO/CFO

“He truly listens to his client's needs and builds a plan of action accordingly. I would unhesitatingly recommend Rob and Mission Driven Brand.”

Gina B. · Business Coach

“Rob always has the client first and foremost in his mind throughout the business process. Integrity and authenticity shine through.”

Jonathan P. · Client

About the audit

What does the Growth Leak Audit cost?

Nothing. You get your scores and your list of leaks whether or not we work together.

What do I get?

Two scores out of 100: one for how well your site turns visitors into calls, and one for how easily Google and AI can find you. Plus your top three leaks, what each one costs, and a 20-minute walkthrough with Rob.

How is this different from a free SEO tool?

Tools check generic rules. Rob checks your business against 15+ years of real results, including ad accounts tracked to signed deals and 500 pages AI tools send customers to.

Why is it limited?

Rob reviews every audit himself, so he only does a limited number each week.

Do I need to give you logins?

No. The audit starts from your public website. If you want us to trace leads to closed jobs, we'll ask for read-only access later.

Who is it for?

Local businesses doing roughly $1M to $10M a year that want more of their leads to turn into customers.

Book a callFree audit